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Press
Ra-Ro in the press
What newspapers and magazines have written about Ra-Ro, our makers and the crafts we want to keep alive.
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Jornal Económico
Ra-Ro launches an online platform to promote Portuguese crafts and support endangered trades
40 artisans from across Portugal, many from the interior, and 141 handmade pieces, from ceramics and basketry to textiles and cork. The article explains the Ra-Ro Index and how Ra-Ro takes care of photography, orders and shipping.
by Maria Teixeira AlvesIn PortugueseRead the article -
ineews
The new Ra-Ro platform wants to make sure Portugal's crafts do not disappear
ra-ro.eu brings together 40 artisans, many among the last to practise their craft. Ra-Ro handles the technology so they can focus on making by hand, and the Ra-Ro Index rates how rare each piece is.
by CarlaIn PortugueseRead the article -
Marketeer
From pottery to Vinho dos Mortos: the platform that wants to keep Portuguese crafts alive
141 pieces by 40 artisans from eight regions, the Azores included: from a viola braguesa that takes eight weeks to make to a Cobertor de Papa woven on a loom over 300 years old and the Vinho dos Mortos from Boticas. Ra-Ro handles photography, orders and shipping so the artisans can focus on their craft.
In PortugueseRead the article -
Executive Digest
Crafts with a future: Ra-Ro builds a market for endangered trades
How Ra-Ro brings together around 40 craftspeople from across Portugal, many among the last to master their technique, and uses the Ra-Ro Index to show how rare each piece is.
In PortugueseRead the article -
Marketeer
Saving black clay and other rarities
Three friends launched Ra-Ro in November 2025. The piece starts with the black clay of Gondar, fired in an open pit, and explains how each maker is chosen and how prices are set together with the artisans.
by Daniel AlmeidaIn PortugueseRead the article -
Empreendedor
RA-RO wants to save rare products before they disappear
The project that seeks out crafts and local products at risk, curates them and sells them online with the story of who makes them. And the challenge of explaining the true cost of handmade work.
by José MendesIn PortugueseRead the article -
ECO
From the contact centre to leading marketing and customers at Fidelidade: Sérgio Carvalho in his own words
Sérgio Carvalho, one of Ra-Ro's founders, talks about his career and the project he started with two partners to take rare crafts to new markets.
by Rafael CorreiaIn PortugueseRead the article
Press kit
Logo, high resolution photos, founders and press contact, ready to use.
Ra-Ro at a glance
- Portuguese platform for rare crafts, launched in November 2025 by three friends.
- Around 40 artisans from eight regions of Portugal, the Azores included, many among the last to master their craft.
- More than 140 handmade pieces: clay and ceramics, basketry, wool blankets and burel, cork, instruments and traditional food.
- Every piece has a level on the Ra-Ro Index, from Unusual to Unique, showing how rare it is.
- Ra-Ro handles photography, orders and shipping so the artisans can focus on their craft.
There are many stories still to tell
Are you a journalist? We'll take you to the workshops and introduce you to the people still making what almost no one makes anymore. We can also send you photographs of the pieces and the makers.
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