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Ecolã

Wolldecke (Hirtendecke)

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Die Berge sind uralt, die Winter lang. Wir spüren es in der frischen, eisigen Luft, die wir atmen. Auf 2000 Metern Höhe liegt das Dorf Manteigas (Beira-Alta, Portugal) eingebettet in die Serra da Estrela, seit dem 12. Jahrhundert von Hirten und Textilhandwerkern bewohnt.
  • Normaler Preis 114,00 €
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Wolldecke (Hirtendecke)

114,00 €
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TRADIÇÃO FAMILIAR EM LÃ

João Clara de Assunção regressou a Manteigas em 1995 para revitalizar a Ecolã, negócio familiar fundado em 1925. Salvando a empresa da extinção com o apoio das filhas e artesãos.
Return and Family Heritage

In 1995, João Clara de Assunção returned home to Manteigas from Lisbon to revive a family business called Ecolã, dating back to 1925. As an economist, he became the fourth generation to inherit and manage the humble workshop. He calls it the best decision he has ever made.

Rescue and Collaboration

João rescued Ecolã from extinction and began the journey that would transform it into a successful, certified artisanal wool-processing company. The oldest family based in Portugal.

Product and Technique

It’s all about bordaleira Serra da Estrela wool, a dense and water-resistant wool cloth rooted in medieval tradition and vertically-integrated in an efficient, chemical-free production process. Once worn by shepherds and clerics, it is now reborn as blankets, coats, bags, among others, and praised worldwide.

Continuity and Collaborations

Today, João also counts on the help of his daughters as business partners and artisans.